The Importance of Naming
Of my arsenal of unique skills, I covet my ability to name things. To be more specific, I like naming systems, or at least groups of things. I take great pain in some of the more unfortunately named things in my consumer history.
I owned and operated a website for the Mitsubishi Montero Sport while owning one. It was difficult to get the message across that the Montero Sport was not a Montero, nor a smaller or related version. A few years later, when I was actively looking for a Montero, a prospective seller drove his truck 60 miles for me to see it, only for me to then discover what was advertised and discussed as being a Montero, was actually a Montero Sport. Frustrating.
Among my favorite bands is another example of bad naming strategy: The The. What was previously ironic and rebellious (The Smiths?), is now virtually impossible to google (is this a real verb yet?).
I found this article today with maps that have had their place names researched and translated to English. The staggering blandness and often erroneous naming is a delight my sarcastic sensibilities. Granted, many places have been named after their unique geographical attributes (Western Steps, Land to the Right), but others…
The Thousand Islands, and the next group over, The Hundred Thousand Islands. Town of Happiness, next to Town of Submission. Palace on the coast, and Here is the Palace located a little further inland.
http://www.spiegel.de/fotostrecke/fotostrecke-37310.html
Enjoy.
Comments (0)